When you speak with Andrea Vogel, you immediately sense her openness, warmth and grounded energy. At the same time, there is a clear depth to her experience. She has built her career in senior, high-responsibility environments where customer trust, business performance and operational accuracy were always critical. That combination of experience and calm pragmatism defines her today.
A career built across leading professional environments
Andrea has spent many years working as an auditor and consultant in the professional services industry. She operated in demanding, fast-paced environments where precision, stakeholder management and analytical thinking were essential.
Throughout her career, she has worked closely with clients on large digital transformations in finance and sustainability, often as a key point of contact. She has led and grown finance and sustainability practices on both a global and local level. Most recently, she led a sustainability technology practice, supporting clients with ESG reporting system implementations.
“I’ve always worked in different areas and client ecosystems,” she explains. “And over time I naturally became someone who connects the dots between them.”
A defining moment leading to Salacia
Before joining Salacia, Andrea reached an important turning point in both her personal and professional journey. During her time at her previous employer, she began reflecting more consciously on the direction of her career and her desire to make a more meaningful contribution to society.
Around that time, a pivotal conversation with Lenny (founder) brought clarity. It helped her define what she was looking for next: impact, alignment and the opportunity to build something that truly matters.
CFO and Chief Commercial Officer at Salacia
Andrea initially joined Salacia through a CFO vacancy, attracted by the combination of financial responsibility and strategic scope in an impact-driven environment.
It quickly became clear that her strengths extended beyond finance. Her background across business, IT, sustainability and stakeholder management naturally expanded her role. Today, she operates as CFO and, since May 1, also as Chief Commercial Officer (CCO).
In this combined role, she works across finance, strategy and commercial direction. What drives her most is the ability to shape decisions and bring structure to complexity, together with the team.
Innovation and AI with a practical purpose
Andrea is closely involved in the development of AI-driven solutions. With her background in leading IT-enabled transformations, she understands the importance of building tools that are reliable, clear and actionable.
For her, innovation should simplify, not complicate.
“I like the idea that we are building something that actually helps businesses accelerate their transition towards sustainability,” she says. “Businesses have a responsibility, and our platform gives them the insights to truly make impact.”
Sustainability as a personal and evolving journey
Sustainability has become increasingly important to Andrea in recent years. While still an evolving journey, it is one she approaches with intention and realism.
Her professional experience showed her that sustainability is often treated as complex and compliance-driven. That insight now fuels her motivation to make it more practical and actionable.
In her personal life, she makes conscious choices. She is vegetarian and moving towards vegan, no longer buys new clothing and focuses on reducing her footprint — even choosing to stop skiing after 30 years to lower her environmental impact.
For Andrea, sustainability is not about perfection, but about consistent, meaningful steps.
What people might not know about Andrea
Beyond her professional life, Andrea has a creative and cultural side.
She is a passionate painter and uses it as a way to unwind, express creativity and step out of structured thinking. It gives her a different kind of energy compared to her work in complex business environments.
In addition, Andrea also speaks Turkish, a skill that connects her to part of her personal background and allows her to move comfortably between cultures and perspectives.
A simple message on impact
When asked what advice she would give organisations starting their sustainability journey, Andrea keeps it simple:
“Start with the areas where you can make the most impact. Focus on what truly moves the needle.”
For her, meaningful progress comes from clarity, collaboration and taking the first practical step.
